1. A
  2. B
  3. C
  4. D
  5. E
  6. F
  7. G
  8. H
  9. I
  10. J
  11. K
  12. L
  13. M
  14. N
  15. O
  16. P
  17. Q
  18. R
  19. S
  20. T
  21. U
  22. V
  23. W
  24. X
  25. Y
  26. Z

User Experience (Usability)

The User Experience is a design concept for products and services which focuses on the total interaction of the user with the product or service. Our white paper, How Gossamar makes Sales and Marketing Automation Easy describes our approach to doing this for Inbound Marketing Automation systems.

Usability is a loosely defined term in that it sometimes refers to the study of how people interact with a piece of software or a product or service, and also to how easy the product or service is to use. The Human Computer Interation (HCI) community prefer the term User Experience (UX) as it encompasses the whole cycle of interaction as opposed to simply the use of the product or service. In other words, the evaluation, installation, training and ongoing maintenance of the product or service, in addition to its use.

  • No related resources.
    • glossary term

    Glossary of Marketing Automation Terms

    As with the rest of this website, this glossary was designed to help make the world of Inbound Marketing and Marketing Automation easy to understand! We call this powerful combination of ideas, Inbound Marketing Automation and if you can’t find the term you’re looking for, send us an email. If it applies broadly to our business-to-business industry, we’ll add it to our glossary.  In the process, you’ll be helping us turn this into the most comprehensive glossary of  Inbound Marketing Automation terms on the web.

  • Introduction to Inbound Marketing Automation
    1. A
    2. B
    3. C
    4. D
    5. E
    6. F
    7. G
    8. H
    9. I
    10. J
    11. K
    12. L
    13. M
    14. N
    15. O
    16. P
    17. Q
    18. R
    19. S
    20. T
    21. U
    22. V
    23. W
    24. X
    25. Y
    26. Z

    This website is licensed under the Creative Commons Attribution-Share Alike 2.5 Canada License. To view a copy of this licence, visit http://creativecommons.org/licenses/by-sa/2.5/ca/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California 94105, USA.

    Gossamar is proudly powered by WordPress
    Entries (RSS) and Comments (RSS). 135 queries. 1.070 seconds.