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Podcast

Podcasts are audio (and lately, sometimes video) forms of digital bit streams. The term was originally coined from iPod and broadcast as the original Podcasts were aimed at providing a digital audio file to someone, so that they could listen to it on their iPod or other MP3 player.

Podcasts are today a very effective way to deliver audio or video information as they can be housed on your website, distributed through variois 3rd part sites such s iTunes or the many Podcast outlets, and even through people subscribing to your RSS feed.

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  • glossary term

    Glossary of Marketing Automation Terms

    As with the rest of this website, this glossary was designed to help make the world of Inbound Marketing and Marketing Automation easy to understand! We call this powerful combination of ideas, Inbound Marketing Automation and if you can’t find the term you’re looking for, send us an email. If it applies broadly to our business-to-business industry, we’ll add it to our glossary.  In the process, you’ll be helping us turn this into the most comprehensive glossary of  Inbound Marketing Automation terms on the web.

  • Introduction to Inbound Marketing Automation
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