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Marketing 2.0

Marketing 2.0 reflects the web-enabled shift from selling to buying, delivers a new permission-based 1:1 relationship between seller and prospects, and is powered by new web-based automation, real-time market analytics, and market insight.

Marketing 2.0 is based on Web 2.0 technologies and revolves around Inbound Marketing.

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    • glossary term

    Glossary of Marketing Automation Terms

    As with the rest of this website, this glossary was designed to help make the world of Inbound Marketing and Marketing Automation easy to understand! We call this powerful combination of ideas, Inbound Marketing Automation and if you can’t find the term you’re looking for, send us an email. If it applies broadly to our business-to-business industry, we’ll add it to our glossary.  In the process, you’ll be helping us turn this into the most comprehensive glossary of  Inbound Marketing Automation terms on the web.

  • Introduction to Inbound Marketing Automation
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