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Gateway Page

Gateway Pages represent a Black Hat technique designed to fool the search engine into increasing the PR of the site. Several techniques can be used to portray a page crammed with the keywords, including invisible text or meaningless copy.

Search Engines actively seek out such pages and penalize any sites using them. We strongly recommend that you not use such techniques, as they can result in your site being blacklisted. The best way to increase your PR is with a good SEO strategy and amazing Online Content.

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    • glossary term

    Glossary of Marketing Automation Terms

    As with the rest of this website, this glossary was designed to help make the world of Inbound Marketing and Marketing Automation easy to understand! We call this powerful combination of ideas, Inbound Marketing Automation and if you can’t find the term you’re looking for, send us an email. If it applies broadly to our business-to-business industry, we’ll add it to our glossary.  In the process, you’ll be helping us turn this into the most comprehensive glossary of  Inbound Marketing Automation terms on the web.

  • Introduction to Inbound Marketing Automation
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