Did you know that 70-75% of all search queries on Google and other search engines are in “The Long Tail”?
Take a look inside the Long Tail and you’ll find out why traditional mass-marketing is dying, and why 1:1 online marketing is the new norm.
In B2B markets, the Internet has changed the way we do business significantly. Not only is the amount of information about products and services offered almost infinite but also it is slowly and steadily changing the way we all make our purchasing decisions. Who does not first quickly look up a company, product or service [...]
Okay, I know – funeral plans have not been announced yet, and yes, this is an Inbound Marketing and decidedly Demand Generation Systems oriented blog. Mea culpa! But bear with me for a moment…
Jeremy Dayment – Vice President of Sales. MLE Equipment
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Janice Rudkowski – Director, Marketing & Communications, Career Edge Organization
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Koray Parmaks – VP Marketing, telax.com
“Their slogan says it all: ‘More Leads of Higher Quality at Lower Cost’. Gossamar delivers the Holy Grail for B2B marketers.”
Jay Goldman – Author of The Facebook Cookbook
“End-to-end sales & marketing automation for B2B companies. Finally!”
Ian Barker – Founder and CEO, symtext.com
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