In the past 2 posts we’ve shown you how to calculate your website ROMI (Return-on-Marketing-Investment), and how to access free ROMI calculators for a variety of marketing initiatives, including Social Media Marketing. Should none of these ROMI calculators meet your specific needs, in this post we’ll cover how you can easily build your own marketing ROI calculator.
My last post focused specifically on website ROI, and how relatively easy it can be to calculate your marketing ROI for your website and internet marketing campaigns. In this post, we’ll go beyond website ROI, and look into ROMI for all your marketing campaigns, both online and offline. And to help you determine your ROMI, we’ll offer you our list of the Top 10 free ROMI calculators found on the web.
With tight budgets and an increased focus on cost accountability, the subject of ROMI (Return-On-Marketing-Investment) is getting more and more attention in the b2b marketing world. In this post, we’ll cover how Inbound Marketing and Marketing Automation makes it easy for you to calculate the ROI of your internet marketing, given that your website is [...]
Marketing 2.0 is well underway in the business-to-business world, and many B2B companies are actively seeking to build that “Inbound Pipeline” of high-quality sales leads. How close is your company to taking advantage of this accelerating shift to Inbound Marketing? And what is required to turn your existing website into an effective Inbound Marketing Website? [...]
"Gossamar conducted an excellent Inbound Marketing training session for our team that was extremely helpful in formulating our strategy. They really know their stuff!"
Brian O'Donnell, Executive Vice President, Klick Health
"Gossamar designed and developed our Inbound Marketing Automation Website. Their technical knowledge, marketing experience and professional dedication to making it work were truly great. In today's world of lackluster service and performance, they are a refreshing change."
Jeremy Dayment, Vice President of Sales. MLE Equipment
"We chose Gossamar because we need a partner that really understands online sales lead generation and management."
Koray Parmaks, VP Marketing, telax.com
"Gossamar captured our very complex website requirements precisely. They also really understand online community building. Gossamar is responsive, professional, and provides excellent service."
Janice Rudkowski, Director, Marketing & Communications, Career Edge Organization
"Their slogan says it all: 'More Leads of Higher Quality at Lower Cost'. Gossamar delivers the Holy Grail for B2B marketers."
Jay Goldman, Author of The Facebook Cookbook
"Gossamar's SEO and Inbound Marketing skills took us from off the map to #1 on Google in a just a few short months. And they've kept us there with helpful and smart recommendations. They provide great value for money with their professional and courteous service."
Larry Torri, VP Sales, Assuresign Inc.
"Gossamar created a Marketing Strategy for our Kenoza Lake Property division which was, to put it simply, not just a home run; they hit the ball right out of the park! If you're looking for a partner to create a growth strategy, look no further."
Marc Dubrovsky, CEO of Green Earth Companies
"Gossamar solved vexing problems that had stumped other agencies, delivered breathtakingly clever strategies and quickly became an extension of our own team. We knew that content marketing increased top line sales and bottom line profits. It's the reason for our first inbound marketing budget. But we also knew that cookie cutter approaches or proprietary technology like HubSpot wouldn't work for our C-Level clients. Complex sales with multiple buyers demands sophisticated content solutions. We chose Gossamar and never looked back. All delivered with a gracious "our word is our bond" corporate culture that lowers blood pressure and helps everyone focus on growing revenue."
Mark Hollander, CEO and President, Adherence Solutions Inc.
This website is licensed under the Creative Commons Attribution-Share Alike 2.5 Canada License. To view a copy of this licence, visit http://creativecommons.org/licenses/by-sa/2.5/ca/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California 94105, USA.
Gossamar is proudly powered by
WordPress
Entries (RSS)
and Comments (RSS).
68 queries. 0.232 seconds.